Never Broke Again is a dynamic record label founded by the prolific American rapper YoungBoy Never Broke Again, alongside Rodrick "OG3Three" Jeanpierre and Kyle "Montona" Claiborne in 2015. Based in Baton Rouge, Louisiana, the label has become a powerhouse in the Southern hip-hop scene, initially launching as an imprint of Atlantic Records and later affiliating with Motown Records. Never Broke Again has signed and released albums for notable artists such as Quando Rondo and NoCap, and continues to support emerging talent in the genre. Despite facing legal challenges, YoungBoy Never Broke Again has achieved significant commercial and critical success, collaborating with industry heavyweights like Trippie Redd, Lil Baby, and Future. The label's official merchandise and music can be found on various platforms, reflecting the brand's strong presence and influence in the hip-hop community.